Our story

A brief history of Milestone

1 The Highway

In the beginning

Back in 1994 Jay Roff and Ian Sutton were working together as Fish Design, based in a log cabin on the A40 in Gerrards Cross. Richard Collins came along one day and suggested we joined forces to form a strategic creative agency.  So we all moved to Beaconsfield Old Town above the art shop, and in 1995 Milestone was born.

By 1998 we’d outgrown our space and, feeling a little more grown up, we slipped down to Beaconsfield New Town to our current site at 1 The Highway. Peter Wilkinson joined us as Creative Director and business really began to take off.

From the start we’ve always believed in delivering results through strong creative work backed up by sound marketing strategy. Value for money is also a central Milestone ingredient. As is having a passionate, down to earth team. These values have stuck with us and served us well.

Although our first few jobs were for the film industry we quickly built our business largely on cars and toys. We added in mobile phones, pharmaceuticals, public sector, financial, IT – the list is still growing – ranging from multi-national corporations to ambitious growing companies and start-ups. We believe diversity keeps our ideas fresh.

Who we are

We’re lucky to have a built up a strong team of talented people. Working with Milestone, you get access to a range of specialist skills together with a depth of experience. You’ll soon discover our shared culture. It’s about enthusiasm, creativity and down to earth practicality. We’re the sort of people who love delivering amazing results, whatever your budget.

A few Milestoneisms:

Good tea and coffee must be flowing at all times – we even have our own beverage strength specifier.
Biscuits, cakes and sweets should never be far away.
And there’s no better way to celebrate than with a cocktail or three.

Beverage Specifier

The origins of Milestone

People often ask us the origin of the name Milestone. Was it influenced by the stone road marker (London 23 miles, Oxford 26) outside our first office? Were we suggesting that we might be a ‘milestone’ in a brand’s development? Or was it simply inspired by the seminal jazz track ‘Milestones’ by Miles Davis? You’ll have to give us a call to find out.