Last week I had the pleasure of attending The Chartered Institute of Marketing’s Excellence Awards at The Grosvenor House in London. We were finalists in the Automotive category with The RAC Report on Motoring. It was a glitzy venue, good food and great company. And very nice to see our logo up in lights, even though we didn’t win our category.
Hardy’s Petrol Station Chardonnay at £35 a bottle was a bit steep in this ‘age of austerity’. And I do think the CIM should be a tad more innovative in their approach to events. It could have been for any industry and lacked inspiration. Continue reading “Marketing Excellence Awards” »