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MEGAS: The MediaGuardian Innovation Awards

MEGA Innovation Awards

MEGAS: MediaGuardian Innovation Awards

The MediaGuardian Innovation Awards launched for the first time in 2008 and created an immediate impact. Judged by a high profile panel of movers and shakers the Megas provoked debate, discussion, tantrums and tabloid headlines, and ultimately a fantastic line up of winners. In 2009 the MediaGuardian Innovation Awards were back, and this year, Milestone was shortlisted in the Corporate Communications category. It proved to be a fantastic night, exhibiting some of the best work around.

3 June 2009 Posted by roffy2k
Posted in Blog, Events

Disappearing Car Brands

Car

Another disappearing car brand…

With General Motors finally getting a huge organisational re-think, how many of it’s brands will survive? Pontiac has been cited as for the chop already. We’ve seen it happen many times before to some of Europe’s best loved marques. Here’s some that spring to mind. Which ones would we still like to drive? Some disappeared through failing sales, others through acquisition. It makes us wonder who else we haven’t got room for in the current automotive market?

But, here at Milestone we like the idea of choice of brands for cars. Perhaps in the future the brand will stand for little more than trim level on top of a homogenised vehicle. Doh, that’s what happens now.

Remember these now defunct names?

Alvis | Allard | Austin | Austin Healey | Armstrong-Sidley | Morris | Jensen | Gordon Keeble | Facel | Vega | Jowett | Riley | Humber | Singer | Sunbeam | AC | Rover | MG
Hispano Suiza | Lagonda | ISO | TVR | Talbot | Triumph | Delahaye | Lea Francis | De Dion

2 June 2009 Posted by Ian
Posted in Blog, Branding